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25 / 06 / 2019
The Next Big Thing in Eco-Lifestyle: Living Life with Carbon Neutral Fibers
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25 / 06 / 2019
The Next Big Thing in Eco-Lifestyle: Living Life with Carbon Neutral Fibers

Eco-lifestyle is going to be even more achievable than ever. Lenzing Group, which launched TENCEL™ and VEOCEL™, the sustainable textile and nonwoven fiber brands in 2018, has committed to drastically reduce its CO2 footprint and achieve carbon neutral status in coming years. With an investment of EUR 100 million, the first milestone is set to reduce almost 50%of CO2 emissions per ton of product by 2030 (compared to a 2017 baseline). The company will also work with customers and partners in the textile and nonwoven industry ecosystem to transition to a lower CO2 base.

This commitment is a continuation to Lenzing’s decades-long commitment to driving sustainability in the fiber manufacturing industry, and complementary to the philosophy of TENCEL™ and VEOCEL™ brands.

TENCEL™ brand, which specializes in botanic cellulosic fibers for fashion and home textiles, has been driving sustainability in the textile and fashion industry to enable consumers to “feel so right”. With a co-branding partner portfolio that ranges from H&M, Ted Baker London, Victoria’s Secret and Levi’s, the stride towards achieving carbon neutral fiber status will support the ongoing push for a more sustainable fashion industry and eco-lifestyle.

Positioned as a sustainable alternative to the plastic-ridden nonwoven industry, VEOCEL™ brand has been piloting industry education around sustainable alternatives for single-use nonwoven products like wet wipes, facial sheet masks and hygiene products. The evolution towards a reduced CO2 footprint and carbon neutral status will help drive discussions towards more sustainable industry practices and nonwoven products.

For more information about Lenzing Group’s commitment to becoming the first carbon neutral fiber producer in the world, please refer to this link. For more information about TENCEL™ brand, please visit https://www.tencel.com/. For more information about VEOCEL™ brand, please visit https://www.veocel.com/

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Lenzing Fibers (Hong Kong) ltd.
Units 804-806, 8/F.,
Lu Plaza, 2 Wing Yip Street,
Kwun Tong, Kowloon,
Hong Kong
T: +852 3718 5600
F: +852 3718 5601
E: hongkong@lenzing.com