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After the successful collaboration with XiaoKe x ZiHan Contemporary Theatre in April this year, independent designer Zhang Na's Reclothing Bank continued to incorporate the allure of sustainability in her much anticipated 2019 Spring-Summer collaboration with TENCEL™.
The new collection was presented during the 2019 Shanghai Fashion Week, held at Xintiandi Exhibition Hall. Inspired by the concept of “Gifted Origins(天賜本源)”, and seeking to explore the act of recycling in the fashion industry, models took to the catwalk in a series of stylish designs. Created using environmentally friendly materials, and with an emphasis on sustainability, the show was well-received by the public.
As a supplier of raw materials, Lenzing stands up for innovative research which brings to life sustainable fabrics with various style and effects, while provides designers and brands with versatility. The concept of sustainability is fully incorporated in to all Lenzing’s product research, manufacturing processes and daily operations.
Following the show, Mr. Hu Jian, Senior Vice President (North Asia) of Lenzing Group, explained the key concepts of the collaboration, which was held at the Reclothing Bank X TENCEL™ brand experience zone.
“Explaining the partnership, Mr. Hu noted that "our second collaboration with Zhang Na stemmed from how our ideas and visions are in sync due to our shared passion for sustainable development and protection of the environment. Our creative beliefs also coincide in a remarkable way. While Zhang Na transforms old clothing into fashionable new items, Lenzing collects and upcycles cotton scraps from industrial production. The difference is at the stage of the value chain that the recycling process takes place, as the designer reuses clothing at the end of the value chain, Lenzing recycles materials from the very beginning of the chain. This collaboration demonstrates the concept of circularity throughout the fashion value chain.”
Mr. Hu added that all TENCEL™ branded lyocell fibers are produced in environmentally responsible processes and created using sustainably sourced natural raw material wood. Because of this process, the fibers are biodegradable and compostable and can fully revert to nature. Known for their exceptional levels of comfort, breathability and softness, TENCEL™ branded lyocell fibers are also extremely versatility. Mr. Hu noted that “they can be combined with a wide range of textile fibers to enhance the aesthetics and functionality of fabrics, providing inspirations for designs and facilitating their diverse needs.”
“Lenzing prides itself as a ‘pioneer’ who practices what it preaches. By creating positive awareness around sustainability, Lenzing aspires to attract more businesses, brands, designers and comsumers to join the green movement,” Mr. Hu concluded. “We look forward to more collaboration and interaction with brands and media in the future. Lenzing will continue to perfect our products and foster sustainable development in the industry.”