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先駆的なリフィブラ™テクノロジーでは、木材パルプに加えて、衣料生産などから生じたコットン廃棄物を高い割合でアップサイクルして、生地や衣類に使用できる新たなバージン・テンセル™リヨセル繊維を生産します。
On our planet, we take something and we give back. This could start with a simple smile that we get from a stranger in the morning on the subway and we smile back. Or when we plant vegetables in our garden, later we harvest them and use new seeds again to grow something new. You can find THE GOOD LOOP in life everywhere and at TENCEL™ this means that we consciously take from nature and give back to nature. TENCEL™ fibers creating a loop in the fashion supply chain – good for everyone, including consumers, brands, mills and the whole fashion community. We call it THE GOOD LOOP.
TENCEL™ THE GOOD LOOP is more than a campaign - it’s in our DNA, it’s our mantra and covers three innovative & industry leading approaches:
We just introduced THE GOOD LOOP to our community by focusing on our pioneering REFIBRA™technology. Taking pre- and post-consumer waste and mix it up with wood pulp to create virgin TENCEL™ Lyocell fibers.. The HERO VIDEO of the campaign shows the full loop from forest, to fiber, to fashion and educates & further highlights our brand partners who are already working with TENCEL™ Lyocell fibers with REFIBRA™ technology.
In addition to the HERO Video, we are working with GANNI, Kings of Indigo and Timberland and their current TENCEL™ x REFIBRA™ key pieces. For GANNI we show the Core Light Shirt with the Signature Peter Pan collar, Kings of Indigo presents the classic five pocket jeans INDIRA and JOHN and Timberland highlights the TRUE CLOUD™ shoes. Watch out for them, we are sure you will love them just as much as we do.
Have a look and keep THE GOOD LOOP of life flowing.
標準的なテンセル™リヨセル繊維での受賞歴のある高効率のクローズドループ生産プロセスをベースとするリフィブラ™テクノロジーは、レンチングにとって、テキスタイル業界における循環型経済に貢献するための第一歩となります。
On our planet, we take something and we give back. This could start with a simple smile that we get from a stranger in the morning on the subway and we smile back. Or when we plant vegetables in our garden, later we harvest them and use new seeds again to grow something new. You can find THE GOOD LOOP in life everywhere and at TENCEL™ this means that we consciously take from nature and give back to nature. TENCEL™ fibers creating a loop in the fashion supply chain – good for everyone, including consumers, brands, mills and the whole fashion community. We call it THE GOOD LOOP.
TENCEL™ THE GOOD LOOP is more than a campaign - it’s in our DNA, it’s our mantra and covers three innovative & industry leading approaches:
We just introduced THE GOOD LOOP to our community by focusing on our pioneering REFIBRA™technology. Taking pre- and post-consumer waste and mix it up with wood pulp to create virgin TENCEL™ Lyocell fibers.. The HERO VIDEO of the campaign shows the full loop from forest, to fiber, to fashion and educates & further highlights our brand partners who are already working with TENCEL™ Lyocell fibers with REFIBRA™ technology.
In addition to the HERO Video, we are working with GANNI, Kings of Indigo and Timberland and their current TENCEL™ x REFIBRA™ key pieces. For GANNI we show the Core Light Shirt with the Signature Peter Pan collar, Kings of Indigo presents the classic five pocket jeans INDIRA and JOHN and Timberland highlights the TRUE CLOUD™ shoes. Watch out for them, we are sure you will love them just as much as we do.
Have a look and keep THE GOOD LOOP of life flowing.
標準的なテンセル™リヨセル繊維での受賞歴のある高効率のクローズドループ生産プロセスをベースとするリフィブラ™テクノロジーは、レンチングにとって、テキスタイル業界における循環型経済に貢献するための第一歩となります。
