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La tecnología pionera REFIBRA™ implica reciclar una proporción sustancial de restos de algodón, p. de la producción de prendas de vestir, además de la pulpa de madera, donde la materia prima se transforma para producir nuevas fibras virgen TENCEL ™ Lyocell para hacer telas y prendas.
On our planet, we take something and we give back. This could start with a simple smile that we get from a stranger in the morning on the subway and we smile back. Or when we plant vegetables in our garden, later we harvest them and use new seeds again to grow something new. You can find THE GOOD LOOP in life everywhere and at TENCEL™ this means that we consciously take from nature and give back to nature. TENCEL™ fibers creating a loop in the fashion supply chain – good for everyone, including consumers, brands, mills and the whole fashion community. We call it THE GOOD LOOP.
TENCEL™ THE GOOD LOOP is more than a campaign - it’s in our DNA, it’s our mantra and covers three innovative & industry leading approaches:
We just introduced THE GOOD LOOP to our community by focusing on our pioneering REFIBRA™technology. Taking pre- and post-consumer waste and mix it up with wood pulp to create virgin TENCEL™ Lyocell fibers.. The HERO VIDEO of the campaign shows the full loop from forest, to fiber, to fashion and educates & further highlights our brand partners who are already working with TENCEL™ Lyocell fibers with REFIBRA™ technology.
In addition to the HERO Video, we are working with GANNI, Kings of Indigo and Timberland and their current TENCEL™ x REFIBRA™ key pieces. For GANNI we show the Core Light Shirt with the Signature Peter Pan collar, Kings of Indigo presents the classic five pocket jeans INDIRA and JOHN and Timberland highlights the TRUE CLOUD™ shoes. Watch out for them, we are sure you will love them just as much as we do.
Have a look and keep THE GOOD LOOP of life flowing.
Basado en el galardonado proceso de producción eficiente de circuito cerrado como fibra estándar TENCEL ™ Lyocell, la tecnología REFIBRA ™ es el primer paso de Lenzing para contribuir a la economía circular en la industria textil.
On our planet, we take something and we give back. This could start with a simple smile that we get from a stranger in the morning on the subway and we smile back. Or when we plant vegetables in our garden, later we harvest them and use new seeds again to grow something new. You can find THE GOOD LOOP in life everywhere and at TENCEL™ this means that we consciously take from nature and give back to nature. TENCEL™ fibers creating a loop in the fashion supply chain – good for everyone, including consumers, brands, mills and the whole fashion community. We call it THE GOOD LOOP.
TENCEL™ THE GOOD LOOP is more than a campaign - it’s in our DNA, it’s our mantra and covers three innovative & industry leading approaches:
We just introduced THE GOOD LOOP to our community by focusing on our pioneering REFIBRA™technology. Taking pre- and post-consumer waste and mix it up with wood pulp to create virgin TENCEL™ Lyocell fibers.. The HERO VIDEO of the campaign shows the full loop from forest, to fiber, to fashion and educates & further highlights our brand partners who are already working with TENCEL™ Lyocell fibers with REFIBRA™ technology.
In addition to the HERO Video, we are working with GANNI, Kings of Indigo and Timberland and their current TENCEL™ x REFIBRA™ key pieces. For GANNI we show the Core Light Shirt with the Signature Peter Pan collar, Kings of Indigo presents the classic five pocket jeans INDIRA and JOHN and Timberland highlights the TRUE CLOUD™ shoes. Watch out for them, we are sure you will love them just as much as we do.
Have a look and keep THE GOOD LOOP of life flowing.
Basado en el galardonado proceso de producción eficiente de circuito cerrado como fibra estándar TENCEL ™ Lyocell, la tecnología REFIBRA ™ es el primer paso de Lenzing para contribuir a la economía circular en la industria textil.