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24 / 06 / 2019
Curbing Your Carbon Footprint with Carbon Neutral Fashion
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news
24 / 06 / 2019
Curbing Your Carbon Footprint with Carbon Neutral Fashion

Mindful of your carbon footprint? Eco-lifestyle is going to be even more achievable than ever! From now till 2030, the Lenzing Group, mother of the TENCEL™ brand, will drastically reduce its CO2 emissions by 50%. With an investment of EUR 100 million, Lenzing and TENCEL™ will work with partners to reduce carbon footprint together.

Since the introduction of the TENCEL™ brand in 2018, the push for the fashion industry to go green has been growing. With a co-branding partner portfolio that ranges from Ted Baker London, Victoria’s Secret to Mara Hoffman and Levi’s, TENCEL™’s stride towards carbon neutral will not only enable consumers to “feel so right”, but also pave the way for a greener world of fashion.

For more information about Lenzing Group’s commitment to becoming the first carbon neutral fiber producer in the world, please refer to https://www.lenzing.com/newsroom/press-releases/press-release/article/lenzing-group-to-become-the-first-carbon-neutral-f/. For more information about the TENCEL™ brand, please visit https://www.tencel.com/.

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